Which OnClickA sites send bot traffic?
Is your OnClickA traffic clean? Every push, pop and banner visit judged Valid or Invalid by source domain, so you know which domains to blacklist.
site + individual ad spot in OnClickAThe buyer blacklists bad sites in the RON preset, adds bad spots through the blacklist feature (a separate target on top of the site lists), or sets a $0.00 micro-bid on a source.
How bot traffic slips in through OnClickA sites.
OnClickA is a self-serve network selling popunder, in-page, push, banner, video and native teaser traffic, bought on CPC, CPM, Smart CPM or CPA. Its tracking tokens differ by format, but every list carries the same three: [DOMAIN], the referring domain the visit came from, [CAMPAIGN_ID] and [CLICK_ID]. ValidVisit captures [DOMAIN] and [CAMPAIGN_ID] on arrival, with [CLICK_ID] for conversion matching, and judges every visit Valid or Invalid with its evidence, so each source domain gets its own invalid share.
A popunder opens a full-screen landing page behind the active tab, and OnClickA sells it on the point that the page is seen without a click. The flip side is that the format itself filters nothing: an automated page-load arrives the same way a person does. OnClickA runs its own anti-fraud, with an upgraded version switched on by your account manager on request. What gets past it tends to gather on particular sites. Because [DOMAIN] rides on every click, ValidVisit attributes each visit’s verdict to its source domain, so one bad site separates from a campaign that is otherwise valid.
OnClickA’s token lists include no spot ID. Spots appear in OnClickA’s own statistics once a campaign has traffic, so the split below the domain is read there: the verdict tells you which domain to open, the spot report tells you where on it.
What to watch on OnClickA
[DOMAIN]) invalid shareRank active [DOMAIN] values by invalid share. Domains well above your campaign baseline are candidates for the site blacklist, or for a spot-level look first if the site converts.
OnClickA push notifications live for 24 hours, and for some formats clicks register up to 48 hours after the impression, so a paused CPC campaign keeps receiving and paying for visits. Check that tail’s invalid share before reading it as leftover demand.
Micro-bidding sets a separate bid per whitelisted site inside one RON campaign. Check a site’s invalid share before raising its bid; OnClickA’s guide suggests a $0.00 bid for sources you want to stop buying.
What OnClickA lets you judge by.
Invalid share broken down by:
- Source Domain
[DOMAIN]The referrer / publisher domain the click came from — the source you blacklist.
Per-click id: OnClickA passes a unique click id, and ValidVisit stores it with each visit, so a verdict traces back to the click in OnClickA’s own reports.
Compare bot & invalid-traffic breakdown across every ad network →See your own OnClickA sub-sources judged this way.
How ValidVisit attributes OnClickA traffic
Each OnClickA macro maps to a normalized parameter, so every judged visit is pinned to the right campaign, creative and publisher.
https://yoursite.com/landing?utm_source=onclicka&utm_medium=push&vv_campaign_id=[CAMPAIGN_ID]&vv_publisher_id=[DOMAIN]&vv_ad_id=[WEB_PUSH_ID]&vv_click_id=[CLICK_ID]| Token | OnClickA macro | Maps to | Identifies |
|---|---|---|---|
| Campaign ID | [CAMPAIGN_ID] | campaign_id | campaign |
| Source Domain | [DOMAIN] | publisher_id | publisher |
| Ad ID | [WEB_PUSH_ID] | ad_id | ad |
| Click ID | [CLICK_ID] | click_id | click |
- OnClickA macro
[CAMPAIGN_ID]- Maps to
- campaign_id
- Identifies
- campaign
- OnClickA macro
[DOMAIN]- Maps to
- publisher_id
- Identifies
- publisher
- OnClickA macro
[WEB_PUSH_ID]- Maps to
- ad_id
- Identifies
- ad
- OnClickA macro
[CLICK_ID]- Maps to
- click_id
- Identifies
- click
Macros checked against OnClickA’s own documentation on 2026-10-02. OnClickA docs
The verdict works the same way on every network. ValidVisit never changes your OnClickA account: you make the exclusion there yourself. How the verdict works →
OnClickA traffic quality, answered.
How do I blacklist a site or a single ad spot in OnClickA?
Sites: in the campaign’s Sources section, the RON preset (all available sites) can be blacklisted or whitelisted. Spots: select one or more campaigns, open the blacklist feature and choose the spots. Blacklisted spots then show on the campaign page and in the campaign editing form, where an accidental one can be deleted. The spot blacklist is a separate target from the site lists: with a site whitelist and a spot blacklist together, traffic comes only from whitelisted sites’ spots that are not blacklisted.
Which OnClickA tokens should I put in my URL?
[CLICK_ID] identifies the click for conversion matching, [DOMAIN] the referring domain and [CAMPAIGN_ID] the campaign; all three are in every format’s list. The creative token depends on the format: [BANNER_CREATIVE_ID], [POPUNDER_CREATIVE_ID], [NATIVE_AD_CREATIVE_ID], or for push [WEB_PUSH_CREATIVE_ID] beside the ad’s [WEB_PUSH_ID]. None of them identifies the ad spot.
Does OnClickA refund spend on bad traffic?
Not for traffic already bought. OnClickA’s refund policy covers the remaining balance only, requested within six months of your last payment, for balances over $50 and with a 10% fee of at least $25; money already spent on traffic is not refunded or credited. So judge a domain before it spends, not after.
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Find the bots in your OnClickA spend.
See which publishers and placements send real buyers vs bots — every visit judged Valid or Invalid, worst first.
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