ValidVisit judges every Kadam visit Valid or Invalid and pins it to the site that sent it, worst first.
site in KadamThe buyer pastes site IDs (one per line) into the campaign’s site blacklist; source IDs and IP ranges go in the same settings.
Kadam is a native, push, popunder and banner network with a $100 minimum deposit, CPC, CPM and CPA Target buying, and a free managed service as well as self-serve. It filters traffic through an in-house system and publishes an unusually generous fraud-refund process: a full refund if a check by macros confirms fraud, twice the original amount after a check by platforms, and five times after further verification with your click log. Read visits per site, keep a clean click log, and ask your manager for a check. We don’t run Kadam campaigns ourselves; the facts below are Kadam’s own pages.
| Detail | |
|---|---|
| Formats | Banners, video, push, in-page push, native, popunder and direct link. source |
| Pricing | CPC, CPM and CPA Target. source |
| Service | Self-serve, or a free managed service. source |
| Minimum deposit | $100 first deposit; 500 EUR/USD by bank transfer, for companies only. source |
| Payment | Card, bank transfer, USDT, PayPal and Paxum. source |
| Lists and targeting | Site black and white lists, source lists, up to 10,000 IP ranges, and a VPN setting (no VPN, all, or VPN only). source |
| Moderation | Usually within 30 minutes, around the clock; up to several hours when an external review is needed. source |
| Bot traffic | Traffic is filtered through Kadam’s in-house system; its site carries a “Protected by Kaminari Ad” badge. source |
| Fraud refunds | After a check by macros, “a full refund”; after a check by platforms, “a refund of twice the original amount”; after further verification with your click log, “five times the original amount”. source |
| Trustpilot | 2.4/5 from 33 reviews on 26 October 2026; recent negative reviews are mostly from publishers. |
Checked against Kadam’s own pages on 2026-10-26. ValidVisit is independent of Kadam.
Kadam is a self-serve network selling native teaser, banner, push, in-page push, popunder and video traffic in every GEO, on CPC, CPM or CPA Target payment models. Its unit of supply is the publisher site: Kadam passes {site_id} on every click, the website ID that its campaign blacklist also takes, alongside {campaign_id}, {ad_id} and a {click_id} for conversion matching. ValidVisit captures all four on arrival and judges every visit Valid or Invalid with its evidence, so you act on specific sites rather than on the network as a whole.
Kadam says its traffic is filtered through its in-house system, and its site carries a “Protected by Kaminari Ad” badge, so what reaches your page has already passed the network’s own checks. What gets past them is rarely spread evenly: it gathers on particular sites, and a campaign average blurs a bad {site_id} together with the good ones around it. Kadam’s own fraud check works at the same level, first by macros and then by sites, comparing a disputed site against other campaigns running on it.
Conversions alone are slow to show this. A site needs volume before zero conversions means anything, and zero conversions cannot tell automated visits from real people who did not buy. The verdict on each visit separates the two, so a site sending invalid visits can go on the blacklist while a site of real but unconverting visitors keeps running at a lower bid.
Rank active {site_id} values by invalid share. Sites well above your campaign baseline are blacklist candidates before you scale into them.
A site with a low invalid share that still does not convert is sending real visitors who do not buy. Kadam lets you set a per-site bid in site statistics, as a multiplier on the campaign bid or a fixed rate, so that site can stay at a lower price instead of going on the blacklist.
Kadam’s campaign settings also take a black and white list by source ID, but its macro list has no source macro. {site_id} is the finest level a visit can be attributed to, so judge and blacklist there.
Invalid share broken down by:
{site_id}Publisher site the click came from — the unit you blacklist in the campaign.Per-click id: Kadam passes a unique click id, and ValidVisit stores it with each visit, so a verdict traces back to the click in Kadam’s own reports.
Compare bot & invalid-traffic breakdown across every ad network →See your own Kadam sub-sources judged this way.
Each Kadam macro maps to a normalized parameter, so every judged visit is pinned to the right campaign, creative and publisher.
https://yoursite.com/landing?utm_source=kadam&utm_medium=native&vv_campaign_id={campaign_id}&vv_publisher_id={site_id}&vv_ad_id={ad_id}&vv_click_id={click_id}| Token | Kadam macro | Maps to | Identifies |
|---|---|---|---|
| Campaign ID | {campaign_id} | campaign_id | campaign |
| Site ID | {site_id} | publisher_id | publisher |
| Ad ID | {ad_id} | ad_id | ad |
| Click ID | {click_id} | click_id | click |
{campaign_id}{site_id}{ad_id}{click_id}Macros checked against Kadam’s own documentation on 2026-10-02. Kadam docs
The verdict works the same way on every network. ValidVisit never changes your Kadam account: you make the exclusion there yourself. How the verdict works →
Kadam is a working ad network with self-serve and free managed service, fast moderation and a published refund process for fraudulent traffic. Keep a click log with site IDs, times and IPs, judge visits per site, and ask your manager for a check when a site looks wrong.
Paste the site IDs, one per line, into the campaign’s site black and white list. The same campaign settings take source IDs and up to 10,000 IP ranges.
Yes, through your manager, who requests a check. Kadam’s help center says a check by macros that finds fraud brings “a full refund”, a check by platforms “a refund of twice the original amount”, and further verification “a refund of five times the original amount”. The last needs your campaign IDs, the period, and a click log with site_id, click date and time, campaign ID, creative ID, user IP and user agent, plus your tracker’s time zone. ValidVisit does not file the request: its per-site verdicts show which sites to raise.
Weighing a blocker for native traffic? How ValidVisit compares to Opticks, PureGuard and Adscore.
See which publishers and placements send real buyers vs bots — every visit judged Valid or Invalid, worst first.
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