Kadam
Native
Native channel · judged Valid or Invalid

Which Kadam sites send bot traffic?

ValidVisit judges every Kadam visit Valid or Invalid and pins it to the site that sent it, worst first.

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validvisit · kadam cut-list
Exclude the bad site in Kadam

The buyer pastes site IDs (one per line) into the campaign’s site blacklist; source IDs and IP ranges go in the same settings.

Where: Campaign settings → site black and white list (site IDs, one per line); source lists and IP ranges sit in the same settings
Controls in Kadam’s campaign settings
✓ IP lists✓ OS✓ OS version✓ Browser✕ Browser version✓ Language✓ Device✓ Connection
4
Kadam macros mapped to report columns
2026-10-02
macros checked against Kadam’s own docs
no-hop
one script, nothing added to the click path
Valid / Invalid
a verdict on every visit
00 / REVIEW

Kadam review for advertisers.

Kadam is a native, push, popunder and banner network with a $100 minimum deposit, CPC, CPM and CPA Target buying, and a free managed service as well as self-serve. It filters traffic through an in-house system and publishes an unusually generous fraud-refund process: a full refund if a check by macros confirms fraud, twice the original amount after a check by platforms, and five times after further verification with your click log. Read visits per site, keep a clean click log, and ask your manager for a check. We don’t run Kadam campaigns ourselves; the facts below are Kadam’s own pages.

Formats
Detail
Banners, video, push, in-page push, native, popunder and direct link. source
Pricing
Detail
CPC, CPM and CPA Target. source
Service
Detail
Self-serve, or a free managed service. source
Minimum deposit
Detail
$100 first deposit; 500 EUR/USD by bank transfer, for companies only. source
Payment
Detail
Card, bank transfer, USDT, PayPal and Paxum. source
Lists and targeting
Detail
Site black and white lists, source lists, up to 10,000 IP ranges, and a VPN setting (no VPN, all, or VPN only). source
Moderation
Detail
Usually within 30 minutes, around the clock; up to several hours when an external review is needed. source
Bot traffic
Detail
Traffic is filtered through Kadam’s in-house system; its site carries a “Protected by Kaminari Ad” badge. source
Fraud refunds
Detail
After a check by macros, “a full refund”; after a check by platforms, “a refund of twice the original amount”; after further verification with your click log, “five times the original amount”. source
Trustpilot
Detail
2.4/5 from 33 reviews on 26 October 2026; recent negative reviews are mostly from publishers.
Works for advertisers
  • A published fraud-refund process, up to five times the amount.
  • A free managed service as well as self-serve.
  • Fast moderation, around the clock.
  • VPN and IP-range controls in targeting.
Watch out for
  • Refunds need a manager’s check and, for the largest, a full click log.
  • Its terms page couldn’t be checked, so whose statistics are final is unconfirmed.
  • Bank transfers start at 500 EUR/USD and are for companies only.
  • No minimum bid is published.

Checked against Kadam’s own pages on 2026-10-26. ValidVisit is independent of Kadam.

Buying Kadam traffic?

See which Kadam sites send bots before you scale.

  • Every Kadam visit judged Valid or Invalid, worst site first.
  • Pinned to the site that sent it, through Kadam’s own tracking tokens.
  • One script on your landing page, nothing added to the click path.

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Kadam tracking tokens →
deal-alerts.example71% invalid
daily-briefing.example23% invalid
premium-news.example2% invalid
01 / SIGNAL

How bot traffic slips in through Kadam sites.

Kadam is a self-serve network selling native teaser, banner, push, in-page push, popunder and video traffic in every GEO, on CPC, CPM or CPA Target payment models. Its unit of supply is the publisher site: Kadam passes {site_id} on every click, the website ID that its campaign blacklist also takes, alongside {campaign_id}, {ad_id} and a {click_id} for conversion matching. ValidVisit captures all four on arrival and judges every visit Valid or Invalid with its evidence, so you act on specific sites rather than on the network as a whole.

Kadam says its traffic is filtered through its in-house system, and its site carries a “Protected by Kaminari Ad” badge, so what reaches your page has already passed the network’s own checks. What gets past them is rarely spread evenly: it gathers on particular sites, and a campaign average blurs a bad {site_id} together with the good ones around it. Kadam’s own fraud check works at the same level, first by macros and then by sites, comparing a disputed site against other campaigns running on it.

Conversions alone are slow to show this. A site needs volume before zero conversions means anything, and zero conversions cannot tell automated visits from real people who did not buy. The verdict on each visit separates the two, so a site sending invalid visits can go on the blacklist while a site of real but unconverting visitors keeps running at a lower bid.

What to watch on Kadam

Site invalid share

Rank active {site_id} values by invalid share. Sites well above your campaign baseline are blacklist candidates before you scale into them.

Blacklist or bid down

A site with a low invalid share that still does not convert is sending real visitors who do not buy. Kadam lets you set a per-site bid in site statistics, as a multiplier on the campaign bid or a fixed rate, so that site can stay at a lower price instead of going on the blacklist.

Sites, not sources

Kadam’s campaign settings also take a black and white list by source ID, but its macro list has no source macro. {site_id} is the finest level a visit can be attributed to, so judge and blacklist there.

02 / VERDICTS

What Kadam lets you judge by.

Publisher / site / zone

Invalid share broken down by:

  • Site ID {site_id}Publisher site the click came from — the unit you blacklist in the campaign.

Per-click id: Kadam passes a unique click id, and ValidVisit stores it with each visit, so a verdict traces back to the click in Kadam’s own reports.

Compare bot & invalid-traffic breakdown across every ad network →

See your own Kadam sub-sources judged this way.

03 / ATTRIBUTION

How ValidVisit attributes Kadam traffic

Each Kadam macro maps to a normalized parameter, so every judged visit is pinned to the right campaign, creative and publisher.

validvisit · tracking url
Tracking URL for Kadam, ready for ValidVisit
https://yoursite.com/landing?utm_source=kadam&utm_medium=native&vv_campaign_id={campaign_id}&vv_publisher_id={site_id}&vv_ad_id={ad_id}&vv_click_id={click_id}
Campaign ID
Kadam macro
{campaign_id}
Maps to
campaign_id
Identifies
campaign
Site ID
Kadam macro
{site_id}
Maps to
publisher_id
Identifies
publisher
Ad ID
Kadam macro
{ad_id}
Maps to
ad_id
Identifies
ad
Click ID
Kadam macro
{click_id}
Maps to
click_id
Identifies
click

Macros checked against Kadam’s own documentation on 2026-10-02. Kadam docs

The verdict works the same way on every network. ValidVisit never changes your Kadam account: you make the exclusion there yourself. How the verdict works →

FAQ

Kadam traffic quality, answered.

Is Kadam legit?

Kadam is a working ad network with self-serve and free managed service, fast moderation and a published refund process for fraudulent traffic. Keep a click log with site IDs, times and IPs, judge visits per site, and ask your manager for a check when a site looks wrong.

How do I blacklist a site in Kadam?

Paste the site IDs, one per line, into the campaign’s site black and white list. The same campaign settings take source IDs and up to 10,000 IP ranges.

Does Kadam refund fraudulent traffic?

Yes, through your manager, who requests a check. Kadam’s help center says a check by macros that finds fraud brings “a full refund”, a check by platforms “a refund of twice the original amount”, and further verification “a refund of five times the original amount”. The last needs your campaign IDs, the period, and a click log with site_id, click date and time, campaign ID, creative ID, user IP and user agent, plus your tracker’s time zone. ValidVisit does not file the request: its per-site verdicts show which sites to raise.

Detect fraud on other native networks

Weighing a blocker for native traffic? How ValidVisit compares to Opticks, PureGuard and Adscore.

deal-alerts.example71% invalid
daily-briefing.example23% invalid
premium-news.example2% invalid

Find the bots in your Kadam spend.

See which publishers and placements send real buyers vs bots — every visit judged Valid or Invalid, worst first.

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