Pop / Pop-underPushNative

Pop / Pop-under channel · judged Valid or Invalid

Which Bidvertiser sources send bot traffic?

Q: Which Bidvertiser macros should I put in my URL?

{BV_SRCID} (the source you blacklist), {BV_CAMPID} and {BV_CLICKID}. Bidvertiser’s Direct Ads page also lists {BV_ADNAME}, your ad’s identifier, and {BV_KEYWORD} carries the search term where it applies.

ValidVisit judges every Bidvertiser visit Valid or Invalid and pins it to the source that sent it, worst first.

Not ready? Estimate your invalid clicks →

validvisit · bidvertiser cut-list

Exclude the bad source in Bidvertiser

The buyer adds the bad source IDs passed by {BV_SRCID} to the ad’s blacklist (or pauses them from the SubIDs tab), sets a lower bid per source instead, or lets Auto Optimization blacklist SubIDs that miss a target conversion rate or cost per conversion.

Where: The ad’s Advanced settings (the three horizontal lines) → Blacklist tool (or Whitelist tool), one source ID per line, then Update; also the Analytics report’s SubIDs tab, where sources can be paused; account-wide, Manage Account → Domains Blacklist

Controls in Bidvertiser’s campaign settings

✕ IP lists✓ OS✓ Browser✓ Language✓ Device✓ Connection

Bidvertiser macros mapped to report columns

2026-10-02

macros checked against Bidvertiser’s own docs

no-hop

one script, nothing added to the click path

Valid / Invalid

a verdict on every visit

00 / REVIEW

Bidvertiser review for advertisers.

Bidvertiser is a long-running self-serve network for direct navigation, popunder, push, in-page push and native traffic, bought on a cost-per-visitor bid with a $100 minimum deposit. It is one of the few networks whose help center promises that “any confirmed bot/fraud traffic will be refunded to your account”, though it also says it can’t always stop such clicks, and its own reporting prevails after 3 days. Read visits per source ID, blacklist the weak ones and send evidence quickly. We don’t run Bidvertiser campaigns ourselves; the facts below are Bidvertiser’s own pages.

	Detail
Formats	Direct navigation, popunder, push, in-page push, injection pops and native, on desktop and mobile, mainstream and adult. source
Pricing	A cost-per-visitor (CPV) bid, with a recommended minimum per geo. source
Minimum deposit	$100; campaigns can run from $5 a day. source
Payment	PayPal, card, WebMoney, Paxum, Payoneer, Capitalist and bank wire. source
Targeting	Geo, device, OS, browser, ISP, carrier, sub-ID, time of day, channel and contextual. source
Blocking	Blacklist or whitelist by source ID (`{BV_SRCID}`), pause sources in the SubIDs tab, override bids per source, or auto-optimize from your postback. source
Moderation	Normally within 24 hours, weekends included, once the account is funded. source
Bot traffic	It says it can’t always stop bot clicks, but “any confirmed bot/fraud traffic will be refunded to your account.” No partner is named. source
Terms	Discrepancy reports are due within 3 days of delivery, otherwise Bidvertiser’s reporting prevails. source
Refunds	Unused balance only, within 30 days of the deposit, by PayPal, card or wire (not crypto); after a second deposit, over $200 and with a 10% fee. source
Trustpilot	2.1/5 from 22 reviews on 26 October 2026, almost all advertisers; complaints are about low-quality traffic and refused refunds.

Formats

Detail: Direct navigation, popunder, push, in-page push, injection pops and native, on desktop and mobile, mainstream and adult. source

Pricing

Detail: A cost-per-visitor (CPV) bid, with a recommended minimum per geo. source

Minimum deposit

Detail: $100; campaigns can run from $5 a day. source

Payment

Detail: PayPal, card, WebMoney, Paxum, Payoneer, Capitalist and bank wire. source

Targeting

Detail: Geo, device, OS, browser, ISP, carrier, sub-ID, time of day, channel and contextual. source

Blocking

Detail: Blacklist or whitelist by source ID ({BV_SRCID}), pause sources in the SubIDs tab, override bids per source, or auto-optimize from your postback. source

Moderation

Detail: Normally within 24 hours, weekends included, once the account is funded. source

Bot traffic

Detail: It says it can’t always stop bot clicks, but “any confirmed bot/fraud traffic will be refunded to your account.” No partner is named. source

Terms

Detail: Discrepancy reports are due within 3 days of delivery, otherwise Bidvertiser’s reporting prevails. source

Refunds

Detail: Unused balance only, within 30 days of the deposit, by PayPal, card or wire (not crypto); after a second deposit, over $200 and with a 10% fee. source

Trustpilot

Detail: 2.1/5 from 22 reviews on 26 October 2026, almost all advertisers; complaints are about low-quality traffic and refused refunds.

Works for advertisers

A written refund for confirmed bot traffic.
Fine-grained source control: blacklists, whitelists, per-source bids and auto-optimization.
Low daily budgets, from $5 a day.
Many payment options.

Watch out for

Bidvertiser’s reporting prevails unless you dispute within 3 days.
Unused-balance refunds must be requested within 30 days of the deposit.
Crypto deposits aren’t refundable.
Advertiser reviews on Trustpilot are mostly negative.

Checked against Bidvertiser’s own pages on 2026-10-26. ValidVisit is independent of Bidvertiser.

Buying Bidvertiser traffic?

See which Bidvertiser sources send bots before you scale.

Every Bidvertiser visit judged Valid or Invalid, worst source first.
Pinned to the source that sent it, through Bidvertiser’s own tracking tokens.
One script on your landing page, nothing added to the click path.

Bidvertiser tracking tokens →

zone 447113K71% invalid

zone 33916.1K23% invalid

zone 12084.7K2% invalid

01 / SIGNAL

How bot traffic slips in through Bidvertiser sources.

Bidvertiser is a self-serve network, running since 2008, that sells direct navigation, pop-under, push, in-page push, contextual pops and native traffic, mainstream and adult, on desktop and mobile. Its optimisation is built around the traffic source: Bidvertiser treats SourceID and Sub ID as the same thing, the identifier of the publisher a click came from. {BV_SRCID} passes it, and it is the ID you blacklist, whitelist or bid on. ValidVisit captures {BV_SRCID} and {BV_CAMPID} on arrival, with {BV_CLICKID} for conversion matching, and judges every visit Valid or Invalid with its evidence, so the sources you cut are chosen from the visits themselves.

Bidvertiser says it has many systems in place to keep traffic quality high, but that it is not always possible to stop bot clicks. What gets through is rarely spread evenly. Bidvertiser defines a traffic source as a specific placement on a website or app, and invalid visits tend to gather in particular sources while others on the same campaign stay clean. Because {BV_SRCID} rides on every click, ValidVisit attributes each visit’s verdict to its source, so one bad source separates from the rest.

Conversion data is slow to show this. Bidvertiser’s tracking guide pictures a source with 2,000 visits and no conversions as one to block or bid down, but a source must spend that much before zero conversions means anything, and zero conversions cannot tell bots from people who did not buy. The verdict on each visit is there as the traffic arrives.

What to watch on Bidvertiser

Source ({BV_SRCID}) invalid share

Rank {BV_SRCID} values by invalid share. Sources well above your campaign baseline are the list you type into the Blacklist tool, one source per line.

Blacklist or bid override

Bidvertiser offers Bid Override, a separate bid per source, as an alternative to blocking, since a source’s traffic may improve. A source whose visits are mostly Invalid is a blacklist candidate; one sending valid visits that convert poorly suits a lower bid.

02 / VERDICTS

What Bidvertiser lets you judge by.

Publisher / site / zone

Invalid share broken down by:

Source ID {BV_SRCID}Traffic source (subid) — the unit you block in the advertiser panel.

Per-click id: Bidvertiser passes a unique click id, and ValidVisit stores it with each visit, so a verdict traces back to the click in Bidvertiser’s own reports.

Compare bot & invalid-traffic breakdown across every ad network →

See your own Bidvertiser sub-sources judged this way.

03 / ATTRIBUTION

How ValidVisit attributes Bidvertiser traffic

Each Bidvertiser macro maps to a normalized parameter, so every judged visit is pinned to the right campaign, creative and publisher.

validvisit · tracking url

Tracking URL for Bidvertiser, ready for ValidVisit

https://yoursite.com/landing?utm_source=bidvertiser&utm_medium=pop&vv_campaign_id={BV_CAMPID}&vv_publisher_id={BV_SRCID}&vv_ad_id={BV_ADNAME}&vv_click_id={BV_CLICKID}

All Bidvertiser tracking tokens →

Token	Bidvertiser macro	Maps to	Identifies
Campaign ID	`{BV_CAMPID}`	campaign_id	campaign
Source ID	`{BV_SRCID}`	publisher_id	publisher
Ad Name	`{BV_ADNAME}`	ad_id	ad
Click ID	`{BV_CLICKID}`	click_id	click

Campaign ID

Bidvertiser macro: {BV_CAMPID}
Maps to: campaign_id
Identifies: campaign

Source ID

Bidvertiser macro: {BV_SRCID}
Maps to: publisher_id
Identifies: publisher

Ad Name

Bidvertiser macro: {BV_ADNAME}
Maps to: ad_id
Identifies: ad

Click ID

Bidvertiser macro: {BV_CLICKID}
Maps to: click_id
Identifies: click

Macros checked against Bidvertiser’s own documentation on 2026-10-02. Bidvertiser docs

The verdict works the same way on every network. ValidVisit never changes your Bidvertiser account: you make the exclusion there yourself. How the verdict works →

FAQ

Bidvertiser traffic quality, answered.

Is Bidvertiser legit?

Bidvertiser is a long-running ad network with a self-serve platform, source-level controls and a written refund for confirmed bot traffic. Advertiser reviews on Trustpilot are mostly negative about traffic quality, so test small, judge visits per source ID and send evidence within its 3-day window.

Where do I blacklist a source in Bidvertiser?

In the ad’s Advanced settings (the three horizontal lines), open the Blacklist tool, type one source per line and click Update, using only IDs passed by {BV_SRCID}. You can also pause sources in the Analytics report’s SubIDs tab.

Can Bidvertiser blacklist sources automatically?

Yes. Auto Optimization, also in Advanced settings, removes sources that miss a target conversion rate or cost per conversion, using conversions from the Global Postback, which matches on {BV_CLICKID}. It acts after a source has spent; the verdict shows whether a non-converting source sent invalid visits or people who did not buy.

Can I block domains across all my campaigns?

Yes. Any domain added under Manage Account > Domains Blacklist is blocked from all your campaigns. On contextual pops, {BV_DOMREF} passes the referring domain.

What does Bidvertiser do about bot clicks it misses?

It says that in most cases it does not charge for bot clicks, asks for evidence such as IPs, tracking parameters and time frames if you received a large amount, and that any confirmed bot or fraud traffic will be refunded to your account. ValidVisit does not contact Bidvertiser for you; the verdicts and their evidence are yours to send.

Which Bidvertiser macros should I put in my URL?

{BV_SRCID} (the source you blacklist), {BV_CAMPID} and {BV_CLICKID}. Bidvertiser’s Direct Ads page also lists {BV_ADNAME}, your ad’s identifier, and {BV_KEYWORD} carries the search term where it applies.