Bidvertiser tracking tokens & macros

The Bidvertiser tracking macros and the ValidVisit URL parameter each maps to. Append these to your landing page URL so every click is attributed to the right campaign, ad, creative and publisher — and scored for traffic quality.

Community-sourcedConfirm these macros against the official docs before relying on them. Bidvertiser official docs

Token	Bidvertiser macro	ValidVisit param	Example
Campaign IDcampaign	`{BV_CAMPID}`	`vv_campaign_id`	cmp_12
Source IDpublisher	`{BV_SRCID}`	`vv_publisher_id`	src_5521
Ad Namead	`{BV_ADNAME}`	`vv_ad_id`	ad_a
Click ID *click	`{BV_CLICKID}`	`vv_click_id`	ck_88

Campaign IDcampaign

Bidvertiser macro: {BV_CAMPID}
ValidVisit param: vv_campaign_id
Example: cmp_12

Source IDpublisher

Bidvertiser macro: {BV_SRCID}
ValidVisit param: vv_publisher_id
Example: src_5521

Ad Namead

Bidvertiser macro: {BV_ADNAME}
ValidVisit param: vv_ad_id
Example: ad_a

Click ID *click

Bidvertiser macro: {BV_CLICKID}
ValidVisit param: vv_click_id
Example: ck_88

* required for Bidvertiser attribution.

Ready-to-use tracking URL

https://yoursite.com/landing?utm_source=bidvertiser&utm_medium=banner&vv_campaign_id={BV_CAMPID}&vv_publisher_id={BV_SRCID}&vv_ad_id={BV_ADNAME}&vv_click_id={BV_CLICKID}

Found a bad source? Exclude it in Bidvertiser

ValidVisit names the bad source id (subid); block it in the Bidvertiser panel.

advertiser panel → block subids

Is Bidvertiser traffic real? See how ValidVisit scores it for bots →

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