The PlugRush tracking macros and the ValidVisit URL parameter each maps to. Append these to your landing page URL so every click is attributed to the right campaign, ad, creative and publisher — and scored for traffic quality.
| Token | PlugRush macro | ValidVisit param | Example |
|---|---|---|---|
| Click ID *click | {$click_id} | vv_click_id | abc123xyz |
| Campaign IDcampaign | {$campaign_id} | vv_campaign_id | 123456 |
| Domain IDpublisher | {$domain_id} | vv_publisher_id | pub_42 |
| Creative IDcreative | {$creative_id} | vv_creative_id | 987 |
{$click_id}vv_click_id{$campaign_id}vv_campaign_id{$domain_id}vv_publisher_id{$creative_id}vv_creative_id* required for PlugRush attribution.
https://yoursite.com/landing?utm_source=plugrush&utm_medium=pop&vv_click_id={$click_id}&vv_campaign_id={$campaign_id}&vv_publisher_id={$domain_id}&vv_creative_id={$creative_id}The buyer creates a named Blacklist in the Filter Traffic tab, pastes the bad website domains (or excludes sources/sub-sources from the campaign stats breakdown), then links the list to one or more campaigns — optionally as the default list auto-applied to all new campaigns; automated rules can also auto-exclude source
See which PlugRush publishers and placements send real, converting traffic vs. bots.
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