TrafficShop
Pop / Pop-underBanner / DisplayNative
Pop / Pop-under channel · judged Valid or Invalid

Which TrafficShop sites send bot traffic?

ValidVisit judges every TrafficShop visit Valid or Invalid and pins it to the site that sent it, worst first.

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validvisit · trafficshop cut-list
Exclude the bad site/domain in TrafficShop

Pull {site_id}/{domain} from S2S/tracker stats, then remove those domains from the campaign’s domain targeting (or feed them to the account manager / auto-blacklister) so the campaign stops buying from those publisher sites.

Where: Campaign create/edit → targeting settings (domain filtration / source sampling on RON campaigns); reviews also describe dashboard white lists + blocking filters and an hourly auto-blacklister (requires S2S postbacks); official self-serve documentation is thin, so buyers without S2S tracking typically route exclusions through their account manager
Controls in TrafficShop’s campaign settings
✓ IP lists✓ OS✓ Browser✓ Language✓ Device✓ Connection
4
TrafficShop macros mapped to report columns
1
sub-source level judged
no-hop
one script, nothing added to the click path
Valid / Invalid
a verdict on every visit
01 / SIGNAL

How bot traffic slips in through TrafficShop sites.

TrafficShop is a pop / pop-under channel — exactly where invalid traffic concentrates. See which TrafficShop publishers, placements and sub-sources send real clicks versus bots, attributed via TrafficShop’s own tracking tokens and judged Valid or Invalid per source.

02 / VERDICTS

What TrafficShop lets you judge by.

Publisher / site / zone

Invalid share broken down by:

  • Site ID [site_id]

Per-click id: TrafficShop passes a unique click id, and ValidVisit stores it with each visit, so a verdict traces back to the click in TrafficShop’s own reports.

Compare bot & invalid-traffic breakdown across every ad network →

See your own TrafficShop sub-sources judged this way.

03 / ATTRIBUTION

How ValidVisit attributes TrafficShop traffic

Each TrafficShop macro maps to a normalized parameter, so every judged visit is pinned to the right campaign, creative and publisher.

validvisit · tracking url
Tracking URL for TrafficShop, ready for ValidVisit
https://yoursite.com/landing?utm_source=trafficshop&utm_medium=pop&vv_click_id=[click_id]&vv_campaign_id=[camp_id]&vv_publisher_id=[site_id]&vv_ad_id=[ad_id]
Click ID
TrafficShop macro
[click_id]
Maps to
click_id
Identifies
click
Campaign ID
TrafficShop macro
[camp_id]
Maps to
campaign_id
Identifies
campaign
Site ID
TrafficShop macro
[site_id]
Maps to
publisher_id
Identifies
publisher
Ad ID
TrafficShop macro
[ad_id]
Maps to
ad_id
Identifies
ad

Macros not yet checked against TrafficShop’s documentation.

The verdict works the same way on every network. ValidVisit never changes your TrafficShop account: you make the exclusion there yourself. How the verdict works →

FAQ

TrafficShop traffic quality, answered.

How does ValidVisit detect invalid TrafficShop traffic?

Every TrafficShop visit is checked against 100+ independent data points spanning the network it came from, the device behind it and the page it loaded. One thing a real visitor cannot produce makes it Invalid; otherwise it is Valid, with its evidence either way.

Can I see which TrafficShop publishers send bots?

Yes. Using TrafficShop's own tracking tokens, ValidVisit attributes each judged visit to the publisher, placement and sub-source, so invalid traffic is pinned to the exact sub-source — which you can then exclude manually in TrafficShop.

Does it require a funnel hop on my TrafficShop links?

No. Detection runs from one lightweight script — no extra hop, no link rewriting, no change to your TrafficShop destination URLs.

Detect fraud on other pop / pop-under networks

Weighing a blocker for pop / pop-under traffic? How ValidVisit compares to PureGuard, Adscore and Tracker bot filtering.

zone 447171% invalid
zone 339123% invalid
zone 12082% invalid

Find the bots in your TrafficShop spend.

See which publishers and placements send real buyers vs bots — every visit judged Valid or Invalid, worst first.

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One script · no cookies · no device IDs · raw IP never stored