The TrafficShop tracking macros and the ValidVisit URL parameter each maps to. Append these to your landing page URL so every click is attributed to the right campaign, ad, creative and publisher — and scored for traffic quality.
| Token | TrafficShop macro | ValidVisit param | Example |
|---|---|---|---|
| Click ID *click | [click_id] | vv_click_id | abc123xyz |
| Campaign IDcampaign | [camp_id] | vv_campaign_id | 123456 |
| Site IDpublisher | [site_id] | vv_publisher_id | pub_42 |
| Ad IDad | [ad_id] | vv_ad_id | 456789 |
[click_id]vv_click_id[camp_id]vv_campaign_id[site_id]vv_publisher_id[ad_id]vv_ad_id* required for TrafficShop attribution.
https://yoursite.com/landing?utm_source=trafficshop&utm_medium=pop&vv_click_id=[click_id]&vv_campaign_id=[camp_id]&vv_publisher_id=[site_id]&vv_ad_id=[ad_id]Pull {site_id}/{domain} from S2S/tracker stats, then remove those domains from the campaign's domain targeting (or feed them to the account manager / auto-blacklister) so the campaign stops buying from those publisher sites.
See which TrafficShop publishers and placements send real, converting traffic vs. bots.
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