The DAO.AD tracking macros and the ValidVisit URL parameter each maps to. Append these to your landing page URL so every click is attributed to the right campaign, ad, creative and publisher — and scored for traffic quality.
| Token | DAO.AD macro | ValidVisit param | Example |
|---|---|---|---|
| Click ID *click | {click_id} | vv_click_id | abc123xyz |
| Campaign IDcampaign | {campaign_id} | vv_campaign_id | 123456 |
| Source IDpublisher | {source_id} | vv_publisher_id | pub_42 |
| Sub IDplacement | {sub_id} | vv_placement_id | plc_7 |
| Creative IDcreative | {creative_id} | vv_creative_id | 987 |
{click_id}vv_click_id{campaign_id}vv_campaign_id{source_id}vv_publisher_id{sub_id}vv_placement_id{creative_id}vv_creative_id* required for DAO.AD attribution.
https://yoursite.com/landing?utm_source=dao-ad&utm_medium=push&vv_click_id={click_id}&vv_campaign_id={campaign_id}&vv_publisher_id={source_id}&vv_placement_id={sub_id}&vv_creative_id={creative_id}The buyer pastes the bad source IDs (or SubIds) into the campaign's Blacklist field — or sets whitelist-only — and can additionally define up to 5 automatic rules that blacklist sources when a postback-fed condition is met.
See which DAO.AD publishers and placements send real, converting traffic vs. bots.
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