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AdsCompass tracking tokens & macros
The AdsCompass tracking macros and the ValidVisit URL parameter each maps to. Append these to your landing page URL so every click is attributed to the right campaign, ad, creative and publisher — and scored for traffic quality.
Cross-check any macro against the network's official documentation. AdsCompass official docs
| Token | AdsCompass macro | ValidVisit param | Example |
|---|---|---|---|
| Click ID *click | [click_id] | vv_click_id | abc123xyz |
| Campaign IDcampaign | [camp_id] | vv_campaign_id | 123456 |
| Site IDpublisher | [site_id] | vv_publisher_id | pub_42 |
| Ad (Creative) IDcreative | [ad_id] | vv_creative_id | 987 |
Click ID *click
- AdsCompass macro
[click_id]- ValidVisit param
vv_click_id- Example
- abc123xyz
Campaign IDcampaign
- AdsCompass macro
[camp_id]- ValidVisit param
vv_campaign_id- Example
- 123456
Site IDpublisher
- AdsCompass macro
[site_id]- ValidVisit param
vv_publisher_id- Example
- pub_42
Ad (Creative) IDcreative
- AdsCompass macro
[ad_id]- ValidVisit param
vv_creative_id- Example
- 987
* required for AdsCompass attribution.
Ready-to-use tracking URL
https://yoursite.com/landing?utm_source=adscompass&utm_medium=push&vv_click_id=[click_id]&vv_campaign_id=[camp_id]&vv_publisher_id=[site_id]&vv_creative_id=[ad_id]Found a bad source? Exclude it in AdsCompass
The buyer takes the bad Source IDs surfaced by their tracker (AdsCompass passes [site_id]/[ad_id]-style macros to trackers) and adds them to the campaign's Source ID blacklist optimization list, or moves good ones to a whitelist campaign at a higher bid.
Campaign settings, "optimization lists" step of campaign creation (reviews describe it as step 6, "Prepare optimization lists", after targeting/schedule) — lists keyed by Source ID, IP, or ISP acting as whitelist (approv
arbitrage-pub-447118
display-zone-7741
verified-partner-2b86
Track AdsCompass clicks — and catch the fake ones.
See which AdsCompass publishers and placements send real, converting traffic vs. bots.
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One script · raw IP never stored · GDPR legitimate-interest basis