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7Search PPC tracking tokens & macros
The 7Search PPC tracking macros and the ValidVisit URL parameter each maps to. Append these to your landing page URL so every click is attributed to the right campaign, ad, creative and publisher — and scored for traffic quality.
Cross-check any macro against the network's official documentation. 7Search PPC official docs
| Token | 7Search PPC macro | ValidVisit param | Example |
|---|---|---|---|
| Click ID *click | {click_id} | vv_click_id | abc123xyz |
| Campaign IDcampaign | {campaign_id} | vv_campaign_id | 123456 |
| Source IDpublisher | {source_id} | vv_publisher_id | pub_42 |
| Ad Formatad | {ad_format} | vv_ad_id | 456789 |
Click ID *click
- 7Search PPC macro
{click_id}- ValidVisit param
vv_click_id- Example
- abc123xyz
Campaign IDcampaign
- 7Search PPC macro
{campaign_id}- ValidVisit param
vv_campaign_id- Example
- 123456
Source IDpublisher
- 7Search PPC macro
{source_id}- ValidVisit param
vv_publisher_id- Example
- pub_42
Ad Formatad
- 7Search PPC macro
{ad_format}- ValidVisit param
vv_ad_id- Example
- 456789
* required for 7Search PPC attribution.
Ready-to-use tracking URL
https://yoursite.com/landing?utm_source=7searchppc&utm_medium=search&vv_click_id={click_id}&vv_campaign_id={campaign_id}&vv_publisher_id={source_id}&vv_ad_id={ad_format}Found a bad domain? Exclude it in 7Search PPC
The buyer collects bad sub-source IDs via the {subid} URL macro or the referrer-IDs report, then emails the list of domains to 7SearchPPC support, who apply the blacklist account-side ("If you want to blacklist a specific domain, email our customer support team").
Not in the campaign UI — advertiser emails 7SearchPPC customer support (support@/contact@7searchppc.com) with the domains/subIDs to blacklist; the campaign editor and user guide expose no self-serve blacklist field
arbitrage-pub-447118
display-zone-7741
verified-partner-2b86
Track 7Search PPC clicks — and catch the fake ones.
See which 7Search PPC publishers and placements send real, converting traffic vs. bots.
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