TrafficShop
Pop / Pop-underBanner / DisplayNative
Pop / Pop-under channel · scored 0–100

Is TrafficShop traffic real?

How to check TrafficShop traffic quality: every visit scored 0–100 and pinned to the pop / pop-under sub-source that sent it — worst first, with the evidence to act on.

validvisit · trafficshop cut-list
Exclude the bad site/domain in TrafficShop

Pull {site_id}/{domain} from S2S/tracker stats, then remove those domains from the campaign's domain targeting (or feed them to the account manager / auto-blacklister) so the campaign stops buying from those publisher sites.

Where: Campaign create/edit → targeting settings (domain filtration / source sampling on RON campaigns); reviews also describe dashboard white lists + blocking filters and an hourly auto-blacklister (requires S2S postbacks). Of
Controls in TrafficShop’s campaign settings
IP lists OS Browser Language Device Connection

ValidVisit reports the device, OS, browser — down to the version — plus the language and ISP behind every flagged visit, and TrafficShop supports OS, browser, language, device type and connection type targeting. The segments we flag are segments you can exclude.

4
TrafficShop tokens mapped to attribution
1
sub-source dimensions scored
per-click
unique id — velocity & dedupe checks
0–100
quality score on every visit
01 / SIGNAL

How invalid traffic shows up on TrafficShop.

TrafficShop is a pop / pop-under channel — exactly where invalid traffic concentrates. See which TrafficShop publishers, placements and sub-sources send real clicks versus bots, attributed via TrafficShop’s own tracking tokens and scored 0–100 per source.

02 / SCORED

Pinpoint the bot publishers & placements in TrafficShop.

TrafficShop itself isn't the problem — bots and invalid traffic concentrate in a handful of its sub-sources: the publisher, site or zone, and the placement or widget within it. So we roll the score up by those TrafficShop tokens, not by creative (which says nothing about whether a click was human).

validvisit · console
0–39 invalid40–69 suspicious70–100 clean
trafficshop-pub-447118
trafficshop-zone-7741
trafficshop-verified-2b86

TrafficShop traffic scored 0–100 per sub-source, worst first — down to the placement you buy.

Publisher / site / zone

Bot / invalid-traffic score broken down by:

  • Site ID [site_id]

Per-click id: TrafficShop passes a unique click id, so we also run velocity, deduplication and repeat-source checks on every visit.

Compare bot & invalid-traffic breakdown across every ad network →

See your own TrafficShop sub-sources scored this way.

03 / ATTRIBUTION

How ValidVisit attributes TrafficShop traffic

Each TrafficShop macro maps to a normalized parameter, so every scored click is pinned to the right campaign, creative and publisher.

validvisit · tracking url
A TrafficShop tracking URL ValidVisit can score
https://yoursite.com/landing?utm_source=trafficshop&utm_medium=pop&vv_click_id=[click_id]&vv_campaign_id=[camp_id]&vv_publisher_id=[site_id]&vv_ad_id=[ad_id]
Click ID
TrafficShop macro
[click_id]
Maps to
click_id
Identifies
click
Campaign ID
TrafficShop macro
[camp_id]
Maps to
campaign_id
Identifies
campaign
Site ID
TrafficShop macro
[site_id]
Maps to
publisher_id
Identifies
publisher
Ad ID
TrafficShop macro
[ad_id]
Maps to
ad_id
Identifies
ad
04 / DETECTION

How the detection works.

100+
Scale

Data points → one score

Every visit is weighed against more than a hundred independent data points and reduced to a single, sortable 0–100 quality score.

1 verdict
Depth

Many angles, combined

Each data point is combined rather than checked in isolation, so a genuine human almost never trips enough of them to be flagged — and bots that beat one rarely beat the rest.

0–100
Model

Proprietary, not a black box

The detection model is ours and stays that way. What you get is a clear verdict on every visit — not a single brittle rule you can game, and not an unexplained number you can't act on.

per source
Action

Pinned to the source

Every verdict maps to the campaign, publisher and placement that sent the click — so you know exactly which source to cut.

FAQ

TrafficShop traffic quality, answered.

How does ValidVisit detect invalid TrafficShop traffic?+

Every TrafficShop click is weighed against 100+ independent data points spanning the network it came from, the device behind it and how the visitor behaves — combined into a single 0–100 quality score so real humans pass and bots stand out.

Can I see which TrafficShop publishers send bots?+

Yes. Using TrafficShop's own tracking tokens, ValidVisit attributes each scored click to the publisher, placement and sub-source, so invalid traffic is pinned to the exact sub-source — which you can then exclude manually in TrafficShop.

Does it require a funnel hop on my TrafficShop links?+

No. Detection runs from one lightweight script — no extra hop, no link rewriting, no change to your TrafficShop destination URLs.

Detect fraud on other pop / pop-under networks

All click fraud protection
arbitrage-pub-447118
display-zone-7741
verified-partner-2b86

Catch the fake clicks on TrafficShop.

See which campaigns and publishers send real, converting traffic vs bots — every visit scored 0–100.

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One script · raw IP never stored · GDPR legitimate-interest basis