PlugRush
Pop / Pop-underPushNativeBanner / Display
Pop / Pop-under channel · scored 0–100

Is PlugRush traffic real?

How to check PlugRush traffic quality: every visit scored 0–100 and pinned to the pop / pop-under sub-source that sent it — worst first, with the evidence to act on.

validvisit · plugrush cut-list
Exclude the bad website in PlugRush

The buyer creates a named Blacklist in the Filter Traffic tab, pastes the bad website domains (or excludes sources/sub-sources from the campaign stats breakdown), then links the list to one or more campaigns — optionally as the default list auto-applied to all new campaigns; automated rules can also auto-exclude source

Where: Buy Traffic → Filter Traffic tab (white/blacklist library), attached per-campaign in the campaign Options view; also inline from campaign Statistics → Websites/Sources tabs via the settings icon
Controls in PlugRush’s campaign settings
OS Browser Language Device Connection

ValidVisit reports the device, OS, browser — down to the version — plus the language and ISP behind every flagged visit, and PlugRush supports OS, browser, language, device type and connection type targeting. The segments we flag are segments you can exclude.

4
PlugRush tokens mapped to attribution
1
sub-source dimensions scored
per-click
unique id — velocity & dedupe checks
0–100
quality score on every visit
01 / SIGNAL

How invalid traffic shows up on PlugRush.

PlugRush is a pop / pop-under channel — exactly where invalid traffic concentrates. See which PlugRush publishers, placements and sub-sources send real clicks versus bots, attributed via PlugRush’s own tracking tokens and scored 0–100 per source.

02 / SCORED

Pinpoint the bot publishers & placements in PlugRush.

PlugRush itself isn't the problem — bots and invalid traffic concentrate in a handful of its sub-sources: the publisher, site or zone, and the placement or widget within it. So we roll the score up by those PlugRush tokens, not by creative (which says nothing about whether a click was human).

validvisit · console
0–39 invalid40–69 suspicious70–100 clean
plugrush-pub-447118
plugrush-zone-7741
plugrush-verified-2b86

PlugRush traffic scored 0–100 per sub-source, worst first — down to the placement you buy.

Publisher / site / zone

Bot / invalid-traffic score broken down by:

  • Domain ID {$domain_id}

Per-click id: PlugRush passes a unique click id, so we also run velocity, deduplication and repeat-source checks on every visit.

Compare bot & invalid-traffic breakdown across every ad network →

See your own PlugRush sub-sources scored this way.

03 / ATTRIBUTION

How ValidVisit attributes PlugRush traffic

Each PlugRush macro maps to a normalized parameter, so every scored click is pinned to the right campaign, creative and publisher.

validvisit · tracking url
A PlugRush tracking URL ValidVisit can score
https://yoursite.com/landing?utm_source=plugrush&utm_medium=pop&vv_click_id={$click_id}&vv_campaign_id={$campaign_id}&vv_publisher_id={$domain_id}&vv_creative_id={$creative_id}
Click ID
PlugRush macro
{$click_id}
Maps to
click_id
Identifies
click
Campaign ID
PlugRush macro
{$campaign_id}
Maps to
campaign_id
Identifies
campaign
Domain ID
PlugRush macro
{$domain_id}
Maps to
publisher_id
Identifies
publisher
Creative ID
PlugRush macro
{$creative_id}
Maps to
creative_id
Identifies
creative
04 / DETECTION

How the detection works.

100+
Scale

Data points → one score

Every visit is weighed against more than a hundred independent data points and reduced to a single, sortable 0–100 quality score.

1 verdict
Depth

Many angles, combined

Each data point is combined rather than checked in isolation, so a genuine human almost never trips enough of them to be flagged — and bots that beat one rarely beat the rest.

0–100
Model

Proprietary, not a black box

The detection model is ours and stays that way. What you get is a clear verdict on every visit — not a single brittle rule you can game, and not an unexplained number you can't act on.

per source
Action

Pinned to the source

Every verdict maps to the campaign, publisher and placement that sent the click — so you know exactly which source to cut.

FAQ

PlugRush traffic quality, answered.

How does ValidVisit detect invalid PlugRush traffic?+

Every PlugRush click is weighed against 100+ independent data points spanning the network it came from, the device behind it and how the visitor behaves — combined into a single 0–100 quality score so real humans pass and bots stand out.

Can I see which PlugRush publishers send bots?+

Yes. Using PlugRush's own tracking tokens, ValidVisit attributes each scored click to the publisher, placement and sub-source, so invalid traffic is pinned to the exact sub-source — which you can then exclude manually in PlugRush.

Does it require a funnel hop on my PlugRush links?+

No. Detection runs from one lightweight script — no extra hop, no link rewriting, no change to your PlugRush destination URLs.

Detect fraud on other pop / pop-under networks

All click fraud protection
arbitrage-pub-447118
display-zone-7741
verified-partner-2b86

Catch the fake clicks on PlugRush.

See which campaigns and publishers send real, converting traffic vs bots — every visit scored 0–100.

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One script · raw IP never stored · GDPR legitimate-interest basis